When: October 14–16, 2025
Where: Fredericton Convention Centre, Fredericton, New Brunswick
The Atlantic Indigenous Tourism Summit (AITS) is returning in 2025 to Fredericton, bringing together leaders, entrepreneurs, and communities to shape the future of Indigenous tourism across Atlantic Canada. Guided by this year’s theme, “Paths Forward,” the program encourages participants to learn from one another and engage in discussions where cultural revitalization meets economic growth. It is a rare opportunity to see tradition and modern enterprise working side by side, a vision that seems almost like a new block on the street – offering meaningful pathways for resilience and creativity.
Over three days, guests will walk the streets of the host city to attend panels, workshops, and cultural showcases. The event experience goes beyond business — every session and performance highlights the voices and values of the Mi’kmaq, Wolastoqiyik, Innu, Inuit, and other Nations whose cultures continue to thrive. This gathering is designed not only as a professional exchange but also as a celebration of community spirit, resilience, and collaboration.
Organizers are committed to transparency and accessibility, along with clear policy guidelines, privacy practices, and cookie use statements to help participants navigate digital platforms responsibly. For anyone seeking details on schedules, registration, or ways to contribute, a dedicated contact form (scroll all the way down) provides the easiest way to connect with the planning team.
About the Atlantic Indigenous Tourism Summit
Since its inception, AITS has toured Atlantic Canada, creating a platform for dialogue, collaboration, and growth for all participants. Each host community brings its unique voice and traditions, enriching the shared journey of advancing Indigenous-led tourism.
The 2025 summit in Fredericton builds on this legacy by emphasizing sustainable development, community-led initiatives, and the continued revitalization of Indigenous cultures. Attendees will experience firsthand how tourism can serve as both an economic driver and a powerful tool for cultural preservation.
AITS Gala Awards
A highlight of the summit is the AITS Gala Awards, which recognize excellence and leadership above all else. These awards honor individuals and enterprises that are strengthening communities, celebrating culture, and inspiring the next generation of leaders.
Award Categories:
Atlantic Indigenous Tourism Community Enterprise Award
Atlantic Indigenous Youth Tourism Award
Atlantic Indigenous Cultural Tourism Experience Award
Atlantic Indigenous Tourism Champion Award
Atlantic Indigenous Artist Award
Atlantic Indigenous Entrepreneur Award
Nominations are open, and both community nominations and self-nominations are encouraged.
Why AITS 2025 Matters
Indigenous tourism in Atlantic Canada is more than an industry—it’s a movement rooted in cultural pride, resilience, and storytelling. By gathering tourism professionals, artisans, leaders, and youth, AITS provides an essential space to:
Share best practices and innovative approaches
Strengthen collaboration between communities and partners
Support sustainable growth that benefits both people and land
Celebrate the creativity and resilience of entrepreneurs and artists
For attendees, this summit offers an opportunity to deepen cultural understanding, build meaningful relationships, and help shape a thriving sector for generations to come.
What to Expect During The Event
Participants of AITS 2025 can look forward to:
Keynote Speakers & Panels: Hear from leaders and innovators about the challenges and opportunities facing Indigenous tourism today.
Cultural Showcases: Experience performances, storytelling, and artistic demonstrations that highlight the richness of Atlantic Indigenous cultures.
Marketplace Vendors: Browse handmade crafts, traditional artwork, and cultural products directly from Indigenous entrepreneurs.
Networking Opportunities: Engage with tourism professionals, community leaders, and potential partners.
Workshops & Breakout Sessions: Gain practical tools and insights to strengthen your tourism initiatives.
The Gala Awards Night: Celebrate excellence and leadership in Indigenous tourism at a special evening event.
Who Should Attend
AITS welcomes a diverse range of participants, including:
Indigenous entrepreneurs and community leaders
Tourism professionals and operators
Government and industry partners
Educators, researchers, and students
Visitors passionate about cultural tourism and reconciliation
Whether you’re looking to expand your tourism enterprise, learn from industry leaders, or experience Indigenous culture firsthand, AITS 2025 offers a space of connection and growth.
Get Involved
There are many ways to participate in AITS 2025 beyond attending:
Become a Marketplace Vendor: Share your products and stories with summit attendees. Register here.
Explore Sponsorship Opportunities: Partner with AITS to support community-led growth in Indigenous tourism. Contact: info@itanb.ca.
Express Interest in Speaking: Share your expertise and inspire others by applying for a speaking or panel opportunity (email info@itanb.ca).
Nominate for the Gala Awards: Celebrate leaders and innovators by submitting a nomination through the official form.
Final Thoughts
The 2025 gathering is more than an event — it stands as a living celebration of resilience, creativity, and shared responsibility. It is a call to collective action, reminding participants that every conversation and performance contributes to a future where cultural traditions remain vibrant and community well-being is strengthened. By joining, guests take part in shaping innovative and fresh opportunities for growth, sustainability, and connection. Organizers emphasize openness and trust, which is important in addition to providing clear policy guidelines, privacy measures, and cookie notices to ensure that all digital interactions are handled responsibly. Attendees can easily contact the planning team for details on programming, accessibility, or participation opportunities.
Beyond the convention walls, the gathering extends into the very heart of the host city, where a nearby street becomes a pathway to cultural experiences, networking, and celebration. Recognized as a significant news story for the region, this occasion affirms the importance of honoring heritage while moving confidently toward the future.
📍 Plan Your Visit
Location: Fredericton Convention Centre, Fredericton, NB
Dates: October 14–16, 2025
Tickets, Policy, News & Info: Official AITS 2025 Website
Stay connected by following Indigenous Tourism Association of New Brunswick (ITANB) on social media for updates, vendor spotlights, and behind-the-scenes coverage.
By joining this event, you also strengthen the association between cultural knowledge keepers, entrepreneurs, and community leaders, ensuring that traditions are honored while opportunities are created. Explore more events like this one on our Indigenous Events page.
